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| Lawrys Prime Rib carver with $50,000 cart |
When I visited Lawrys last week there was none of that. People were lining up for a fancy dinner, money in hand. What is Lawrys secret?
To me it is obvious - it is all about quality.
Quality of meats, quality of service, quality of environment. Even bathrooms were pristine.
People appreciate and reward quality. You don't need 1000 customers that pay $6 when you can have 100 who pay $60. And while I usually get disappointed with a "bargain burger" and never have it again, a prime rib at Lawrys is a memorable experience.
The service was superb - the waitress was attentive and funny, giving us good advise and best service. The meats were fabulous and portions were enormous; I was very satisfied afterwards.
I observed the clientele - most were having "occasion" parties (happy birthday was sung numerous times), but I felt that those people will come back again. Would I go back again? Maybe in another 20 years. For now I think Fogo de Chao across the street is more to my liking for beef. But I will always appreciate the way I am treated at Lawrys.
